Building Beautiful Websites: A Career as a Squarespace Developer

So you have an eye for design and want to turn your creative skills into a career. Have you considered becoming a Squarespace developer? As a Squarespace expert, you can help businesses build a professional online presence without needing to know how to code. You get to tap into your artistic side and see the results of your work go live for clients and customers to enjoy. Not a bad way to make a living, right?

In this role, you'll work with business owners to create customized Squarespace websites that capture their brand and connect with their target audience. Using Squarespace's drag and drop interface, you'll design the layout, choose visually stunning templates, and add engaging features to build a site that generates results. The best part is, you can do it all without needing to write a single line of code.

If you're looking for a fast-growing career that allows you to flex your creative muscles, becoming a Squarespace developer could be a perfect fit. You get to build beautiful websites for a living—what's not to love about that?

Building Beautiful Websites: A Career as a Squarespace Developer

What Does a Squarespace Developer Do?

As a Squarespace developer, your job is to help people build and customize their own professional websites without needing to know how to code. Using Squarespace’s easy drag-and-drop tools, you can create stunning designs for clients and set up features like:

  • Online stores to sell products.

  • Portfolios to showcase creative work.

  • Blogs to share knowledge and connect with readers.

The best part is, you don’t need a technical background to get started. Squarespace’s interface is extremely intuitive, so you can pick it up quickly. However, to become an expert, you’ll want to:

  1. Learn the ins and outs of Squarespace’s features and design options. Things like how to set up ecommerce, create email campaigns, optimize for search engines, etc.
  2. Stay on top of the latest updates. Squarespace is constantly improving their platform and releasing new features, so continuous learning is important.
  3. Develop your design skills. A good eye for style, layout, and user experience will allow you to create websites that look professional and function flawlessly.
  4. Build your portfolio. The more live Squarespace websites you design and develop, the more you can showcase your abilities to potential clients.
  5. Consider becoming a Squarespace Circle member. This program provides additional training and resources to help you become a certified Squarespace expert.

If you enjoy working with technology, have an aptitude for design, and want to help others achieve their online goals, becoming a Squarespace developer could be a great path. The demand for web design services is growing, so you’ll have opportunities to work with all kinds of interesting clients. And with Squarespace’s simple yet powerful platform behind you, the possibilities are endless.

Becoming a Certified Squarespace Developer

Becoming a certified Squarespace developer is a great way to turn your web design skills into a lucrative career. To become certified, here are the key steps:

First, make sure you have a solid understanding of Squarespace and how to build websites on the platform. Take the time to thoroughly learn Squarespace by building your own sites or following their training guides. Once you're comfortable, you can apply to become a Squarespace Circle member which provides additional resources and the chance to get officially certified.

To get certified, you'll need to pass an exam testing your Squarespace knowledge and skills. The exam covers everything from setting up an account to designing pages, adding content, and ecommerce. Study the materials provided by Squarespace to prepare. If you pass, you'll become an official Squarespace Certified Developer.

As a certified developer, you can offer your services to build and maintain Squarespace websites for clients. Squarespace's website services marketplace, called Specialists, is a great place to find new clients. You set your own rates and hours. Some certified developers charge $100-$200 per hour or $3,000-$10,000 for a full site build.

Continuously improving your skills through Squarespace's free video courses and webinars will make you an even better developer and allow you to charge higher rates. Staying up-to-date with the latest Squarespace features and design trends is also important to best serve your clients.

With some practice and persistence, you can turn your knowledge of Squarespace into a rewarding career as a certified developer. Building beautiful, professional websites for clients on your own schedule sounds like a pretty great job, doesn't it?

Key Skills for Squarespace Developers

To become a successful Squarespace developer, you’ll need to master several key skills. These abilities will allow you to build eye-catching, user-friendly websites for your clients.

Technical Proficiency

First, you’ll need to become extremely comfortable using the Squarespace platform. Learn how to:

  • Add and customize page layouts, blocks, and templates.

  • Integrate ecommerce, blogs, galleries, and other features.

  • Configure site settings like SEO, analytics, and security.

  • Troubleshoot any issues that arise.

The more you work with Squarespace, the faster and more efficient you’ll become. Stay up-to-date with new features and versions released by Squarespace.

Design Skills

While Squarespace makes it easy to create a good-looking site without code, developers should have an eye for design. Study trends in web design, branding, and user experience. Learn principles like balance, contrast, and whitespace. Be able to:

  • Choose a template that aligns with a client’s brand.

  • Select images, fonts, and color palettes that go well together.

  • Arrange elements on the page for maximum visual impact and usability.

Even with a template, small tweaks to spacing, sizing, and placement of items can make a big difference.

Communication Ability

As a Squarespace developer, you’ll need to understand clients’ needs and guide them to the best solutions. Ask good questions to determine goals and preferences. Explain options and make recommendations clearly. Be able to:

  • Discuss design concepts and trade-offs with non-technical clients.

  • Provide helpful resources and tutorials for clients to reference.

  • Give constructive feedback and make revisions efficiently.

  • Maintain a friendly, professional manner with all clients.

Strong communication and “soft skills” are just as important as your technical abilities. With practice, these skills will serve you well as a Squarespace developer.

Finding Work as a Freelance Squarespace Developer

Once you’ve built up your Squarespace development skills, it’s time to find work. As a freelance Squarespace developer, you have a few options to find clients.

Build your online presence

Make a website to display your products and services. Include details about your experience, skills, and examples of live Squarespace sites you’ve designed. Optimize your site for search engines so people can find you when searching for “Squarespace developer” or related terms.

  • Start a blog on your site discussing tips for designing great Squarespace sites. This enhances your credibility as a subject-matter authority.

  • Be active in the Squarespace community by commenting on blog posts, joining Facebook groups, and participating in the Squarespace Answers forum.

  • Create video tutorials for common Squarespace tasks and promote them on your site and social media.

Reach out to agencies

Many digital agencies offer Squarespace design and development services to their clients. Contact agencies in your area to inquire about freelance work or partnership opportunities. Some may need extra help to handle larger projects or overflow work. Be prepared to show examples of your work and your experience.

Find clients through Upwork or Fiverr

Websites like Upwork and Fiverr are popular for finding freelance work. Create a detailed profile highlighting your Squarespace expertise. Offer for jobs that are a match for your qualifications. For your first few clients, you may need to charge lower rates to build up reviews and ratings. Prioritize delivering top-notch services and outcomes.

Network locally

Don’t underestimate the power of in-person networking. Attend local tech meetups, small business events, and conferences in your area. Be ready to give a quick pitch about your services as a Squarespace developer. Have business cards on hand with your website and contact info. Some of your best clients may come through personal connections and word-of-mouth referrals.

With time and persistence, you can build up a thriving freelance business as a Squarespace developer. Finding the right clients and keeping them happy with your work is key to success. Stay up-to-date with the Squarespace platform and web design trends to keep your skills and services in high demand.

Squarespace Developer Salary and Job Outlook

As a Squarespace developer, you can make a comfortable living helping businesses build an online presence. According to Glassdoor, the average salary for an entry-level Squarespace developer in the U.S. is $75,000. Experienced developers with 5-10 years of experience can make $95,000 or more.

Job Outlook

The job outlook for Squarespace developers is very good. The need for web developers is expanding as more companies go online. The U.S. Bureau of Labor Statistics projects web developer jobs to increase by 13% from 2020 to 2030, much faster than the average for all occupations.

Squarespace developers are in especially high demand since Squarespace is a popular do-it-yourself website builder. Many business owners start with a DIY site but eventually need a professional to help customize the design, add advanced features, or provide ongoing support. Some developers work as freelancers, while others are employed full-time by web design agencies, marketing firms, and large companies with an online presence.

Career Path

As a Squarespace developer, you have several options to advance your career:

  • Become an expert in Squarespace web design and development. Stay up-to-date with the latest Squarespace features and best practices.

  • Expand into other areas like email marketing, social media, and search engine optimization. Many businesses want help with their entire digital presence.

  • Move into a lead developer role, managing other developers and web projects.

  • Transition to a web director or VP of web marketing position. Oversee an organization’s website, digital marketing, and ecommerce initiatives.

  • Consider teaching Squarespace web design. Write books, video courses, or offer live workshops to help others learn this valuable skill.

The opportunities are many for a savvy Squarespace developer. With some experience under your belt, you can craft a rewarding career helping businesses thrive online.


So there you have it, a glimpse into the world of a Squarespace developer. If you're looking for a career that allows you to tap into your creative side and build visually stunning websites for clients, this could be a great path for you.

The demand for Squarespace developers is growing, the pay is competitive, and you get the satisfaction of crafting digital experiences that make a real impact. Sure, there will be challenges along the way, but with some technical skills, an eye for design, and persistence, you'll be well on your way to success as a Squarespace developer. Time to start building your portfolio and connecting with clients. The web is waiting for your creations!


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